Mar 28th

Making Forced Player Segregation Work

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Many online poker sites now have a profound understanding of how online poker players‘ play relationships affect their bottom lines. One player’s actions affect not only other players’ spending power but also the margin, or rake revenue per deposited dollar, on those players’ spend. So who plays who where for what matters. The old doctrine […]

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Sep 10th

How to make a tournament with a twenty million euros guarantee attractive

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YOU DON’T HAVE TO! IT PAYS OUT TWENTY MILLION DOLLARS! /end rant I admire the people behind the International Stadiums Poker Tour for what they are trying to do. Their mission tangents ambitions I have as well. Poker presented and consumed in new ways is definitely the right medicine. What the game doesn’t need however is […]

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Feb 8th

Are you poker?

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In their new ad campaign Pokerstars raises the stakes by making the claim: “we are poker”. Is that a legit claim? And if so, do the ads make the claim justice? These are the questions answered in this short review of the campaign based on the ads I have seen. To reach the point where […]

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Aug 22nd

Why rakeback hasn’t added to anything but a few people’s wallets

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Two weeks ago, August 11, Quadjacks Radio interviewed two prominent people from the affiliate industry – Adam Small from Pocketfives and Paul Nobles from You can listen to the interviews here. Both interviews are definitely worth the time. In the wake of the interviews I sent some tweets questioning a couple of statements about […]

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Jul 28th

The future of poker media is coming closer

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Every new blogger hopes to write that one piece that really hits home and introduces the blog to whatever industry or marketing space it intends to influence. For me and this blog (it was only a blog back then) it was a piece I wrote on As I followed the Full Tilt Poker license hearing […]

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